"When Amanda Oliver began work as a school librarian, fueled by a lifelong love of books and a desire to help, she felt qualified for the job. What she learned was that librarians are expected to serve as mediators and mental-health-crisis support professionals, customer service reps and administrators of overdose treatment, fierce loyalists to institutionalized mythology and enforced silence, and arms of state surveillance. Based on firsthand experiences...

"Libraries can stay ahead of rapid technological change and increasing service expectations with the strategies, tools, and holistic understanding presented in this book"--

These days, many libraries are serving more patrons through their websites than they are through the doors of their physical buildings. Lear shows how to get patrons engaged with the programming that we can offer; the importance of attracting niche audiences; and how to use the technology necessary to plan, promote, produce, and evaluate your programs.